The Resource Hub
From our brains
to your business
Welcome to our jargon-free zone,
where we break down all those complex businessy concepts and apply a healthy dose of common sense. It’s part of our mission to educate people on all things eCommerce.
You’ll find no-BS how-tos, insightful interviews, practical articles, downloadable templates, our favourite podcasts and tons of other epic goodies.*
It’s practically the holy grail of online resources for business owners who want to increase traffic and engagement, and decrease the overwhelm.
*We’re always busy adding more goodies. If you have questions or suggestions, please reach out!
BUSINESS
Book Review
How to fail at almost everything and still win big
by Scott Adams
Learning how to fail and even embrace it is not an easy task. In a nutshell, Scott Adams summarises the business failures in his life story in a quirky way with a lesson to be learnt.
Need help in any of these areas?
Look no further. Our Resource Hub has got you covered.
Business
better
We talk all things small business, big business and in between. Interesting stuff, fun stuff, advice stuff.
Digital
marketing
Best practices, tips & tricks, the latest algorithms, social media, email, SEO, Adwords, GA…
Creative
Design
More than just your logo. Understanding CX, UX, UI and strategic positioning.
Demystifying
tech
All things high-techy-techy broken down into simple language.
You’re welcome.
Most recent articles
Pour yourself a cup of tea and have a read, you’ll thank us later.
How To Authenticate Your Domain With Mailchimp
Why authenticate your domain? Firstly, authenticating your domain is different to verifying it. When you set up your Mailchimp account, you were most likely prompted to verify your domain to confirm that you own it (through an email confirmation). This is enough to...
Know your customer: Free persona template
Knowing your ideal customer is absolutely crucial to building a brand that sells. Without it, you essentially take a stab in the dark when trying to create useful, relevant content and market your products. Before you do this exercise however, think about why you...
How a vegan condom brand is making carrying condoms as normal as hair-ties
If you're into sustainable living, you've probably heard of Jonny by now. Available online as well as in store across multiple retailers, these almost-too-pretty-to-use vegan condoms are taking Australia by storm. Headed up by 3 friends, Bec Villanti, Samantha Eades...